Patrick McCarron's
Infinite Shamrock

Why Netflix Just Made Me A Redbox Customer

Earlier this morning Engadget posted a story about a possible price increase coming to Netflix this week that started a bit of a stir online. Hours later Netflix broke the news on their blog and soon after updated pricing on their website too. The prices are effective immediately for new customers, and starting after September 1st for existing customers. You can see the new pricing below:

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What Netflix is doing is basically making their DVD and Streaming business into two different services with an equal cost. For users who are on their newer DVD or steaming only plans, there is no change. But for those customers, like me, who are on the legacy DVD plans that had included free streaming, there is a significant price increase. My plan which includes Blu-rays is changing from $12/mo to $18/mo, that’s a 50% price increase for nothing new!

I’ve been using Netflix on and off since their launch. Over the past few years I’ve started to use the streaming service the most and considered the discs as an extra perk. I knew about Redbox and never found a use for the service since Netflix was more valuable in my eyes. That is no longer the case.

My big problem with this is not the money, but rather the value of the service. Netflix knows how often I do NOT rent discs anymore. I have rented 17 discs in the last 7 months, that’s less than 3 discs a month. Twice this year I let a disc sit around for two weeks as well before I found time to watch it. When I was paying only $4 more for DVDs and Blu-rays over the $8 streaming plan, that made a lot of sense. But now they just increased that extra cost to $10 extra a month. Renting on average 3 Blu-ray discs a month from Netflix isn’t worth it anymore. I’ll be dropping down to Unlimited Streaming Only before the price change takes effect in September. Which means that’s $4 a month Netflix won’t be getting from this customer, and many others as well who will be doing the same from the sounds of it.

By switching to renting discs from Redbox I’ll likely save myself $75 a year. Instead of paying $10/mo extra to rent DVD and Blu-ray discs at my convenience from Netflix, I will instead pay $1.50 a night to rent a Blu-ray whenever I want to from Redbox. If I keep up with my average of 3 a month, I’ll be paying $4.50 a month in rental charges as long as I return them each night. Sure Redbox has less selection and late fees. The selection doesn’t matter to me because I’m usually renting new Blu-ray releases not available to Stream from Netflix. Redbox offers the same discs with the same 30 day delay that Netflix has, so no major loss there. I will likely rent far less than 3 a month now and instead just get a disc the day I want to watch it.

Redbox also became more attractive recently by adding video games to their boxes. I used to rent some games from my local Blockbuster, which is long since closed. Redbox just filled that void with closer locations and better pricing if I just want to try a game out or if I need an extra disc for a multiplayer game when I have friends over.

The other reason the Netflix DVD queue is less attactive to me going forward is also because Netflix is removing the DVD Queue from their public API in October. This means you can’t add movies to your DVD Queue from Netflix enabled apps. This means the app I developed, Leonard Maltin Movie Guide, or BitBQ’s excellent QueueUp Netflix app will have this one feature completely removed. Instead you will have to use their website to manage and update your DVD queue, thusly hobbling the service.

This would be a great time for Redbox to step up and offer a public API for their disc rental service that apps can tie into. Or a even a hook into launching their mobile apps for a specific title. Anyone from Redbox or Coinstar listening out there?

McCarron’s iOS 5 Feature Wishlist

With today’s official announcement of iOS 5 being unveiled next week at WWDC I figured it was time to write up my wishlist for iOS 5 features that I had been noting for the last few months. Due to it’s size I decided to break down the list into two categories: what I want as an iOS user and what I want as an iOS developer. I don’t expect a lot of the ideas to actually make it into iOS 5, but this is more of what I would finally like to see.

iOS Developer In Me Wants:

• Garbage Collection — With iOS 5 rumored not to be available on the 3GS and WebKit getting heap compaction support I don’t think it’s too far fetched to see iOS 5 finally gaining garage collection with iOS 5. Is it required? No but it’d be a nice thing to have from a developer standpoint.
• OpenCL — Like Garbage Collection I expect OpenCL to eventually come to iOS. Since the SGX543 in the Apple A5 processor is rumored to support OpenCL, I think to unlock it’s potential with iOS 5 is pretty much a given at this point.
• Cloud Sync of user data — There is almost nothing known about iCloud at this point, but from a developer standpoint I’d love to see the ability to sync user Application data like saved games, preferences, etc. much like Valve’s Steam Cloud feature. As a user I’d also love this as I frequently switch between multiple devices around my house, and in some cases I’d love data thats on one device to be on all of them.
• Widgets — I think it’s time we see Apple’s implentation of Widgets on iOS which was rumored to have been even planned as far back as iPhone OS 1.0. Simple HTML only apps running on the latest WebKit enhancements would be very fast and slick on iOS. There have been lots of great examples have been popping up over the past few weeks, and I think this implementation by Color Monkey is one of the best I’ve seen with the ability to mix them in with the App icons and Groups.
• Easier App Ratings — I think it’s clear that users need an easier way for users to discover how to rate an app. Right now many apps spam the users with requests to review their apps. I think an easy to use and find interface would make this so much easier for users to discover. Either a “Purchased” tab in the AppStore that shows their ratings on the apps or an “Info Button” or “Star” button when you are moving app icons around in addition to the delete button would be helpful for users. I did place this under developer because it’s an issue I see as a developer, not as much as a user. Without positive reviews our apps don’t do as well.
• iTunes Apps showing as purchased in AppStore — Like the previous one, this is a major annoyance as an app developer we see with users confused about the process of installing an app they already purchased. They think it’s “US” trying to recharge them the price of the app. Apple addressed this on the iPad AppStore so maybe this change will come to the iPhone as well?
• Dock and Charge “Screensaver” Apps — I would love to be able to select an auto-launching screensaver like app for when I dock or charge my iOS device. Maybe even give the user control to tell to define certain apps per specific docks or locations.
• Background Downloading — I love how great the iOS multi-tasking works today, but I would love to see support for Apps to be able to do a bit more in the background than they do today, but still controlled tightly by the OS. Like download my latest podcasts, RSS feeds, sync to iCloud, etc without having to launch the app. So that way when I go to use it I don’t have to wait for data to download or sync up. I hit this annoyance often with my Podcast apps, I launch it before a walk and end up having to wait before the podcast I want to listen to is ready.
• Write access to the iTunes Library — I think it’s time to allow apps to write as well as read from the iTunes Library. This way you can have access to all your podcasts no matter what application you want to try, you could in theory buy music from Apps like say an Amazon MP3 store app, or even create and save Ringtones directly on the device. Right now to add music you need to actually use a computer with iTunes to manage this, and I don’t see why the device and apps can’t do this.
• Apple TV AppStore — I think we are getting this, but the question remains in my mind to what the controller would be. I’d love to see a bluetooth NES style joypad/remote for an A5 powered AppleTV. This would be an instant market for many iOS game developers if they could re-write their existing iOS games to play on the AppleTV with ease, and it would also begin to pit Apple against the home console market too with a $99 console.
• Apple’s own TestFlight — TestFlight is nice, but it’s not as perfect as it could be without access to certain things only Apple has. I would love to see Apple revamp the entire testing system for iOS that basically builds out their own TestFlight system. With that it could also finally remove the 100 device limit and maybe make that a 100 user limit and have it tied to Apple IDs instead of UDIDs. The popularity of TestFlight should be showing to Apple that we want a streamlined testing system.
• iPad’s 2X Mode use Retina graphics — I personally was surprised this wasn’t turned on for the iPad 2, and I would hope that iOS 5 brings this to the iPad 2. I don’t think the iPad 1 could handle the memory requirements of such a feature, but the iPad 2 could.
• Improved Game Center sandbox support — This is another developer annoyance. The whole process is annoying right now that once a Sandboxed app starts up it screws up all non-sandboxed Apps causing a mess of steps required to get onto the non-Sandbox Game Center.

iOS User in me Wants:

• Better Notifications System — This is the big and major annoyance with all users of iOS. There is not a day when I return to my phone where I have to close 4-6 alerts before I can actually use my iPhone. I am interested to see how Apple solves this, as currently the only mobile OS with decent notifications is HP’s WebOS. With a radical rethinking I think Apple could really make this perfectly usable again.
• Notification silent periods — With a revamp of the Notifications systems I’d love a silent period to set so that I wont get Words with Friends or Carcassone sounds after midnight. Twitter has this feature and I use it to make sure DMs don’t text me at late hours.
• Useful Lockscreen — Right now the Lockscreen is pretty bare, I think along with a revamp of the Notifications system I would love to see the ability to see stuff like my Mail, Calendar, Notifications, etc on my Lockscreen. Even if it’s just a counter or as complex as widget support I think this screen could use some new life. With Apple’s continued improvement of cameras in the iPhone it’s become clear that many users want a quick way to launch and use the Camera app. They could create a Lockscreen button if desired, it would make the camera infinitely more usable with this support.
• Safari Upload Images/Data — One major cripple iOS has is no way to upload files to web services. Say I wanted to upload a new avatar on Facebook or upload a Word Doc to my employers webservice, you can’t do this at all on iOS. I would love to see Safari have access to the Photo Library and Documents Library when a file uploading form is hit.
• Custom SMS Tones — In a later iOS 4 release Apple finally added more preset SMS tones for users, but I think it’s time to allow Ringtones for SMS tones as well. If you have ever been around a group of people with iPhones when someone gets an SMS you’ll see why this is needed when everyone reaches for their iPhone to check if it was them who got the text message.
• Device updates without iTunes — Need I say more? Well maybe I should spell it out, with this feature users would be more likely to upgrade to the latest OS. I know many users who don’t even know an update is out because they rarely sync their devices to iTunes on their computer anymore.
• Quick Search AppStore — One thing that always surprised me, is there is no link to quickly Search for an App in the AppStore via the Springboard search feature. This just makes sense for Apple to implement and may drive app purchases more often.
• Facetime over 3G — FaceTime over WiFi only seemed more like an AT&T restriction, but I have a feeling we’ll see it open to carriers who want to allow it over 3G by sending down an updated Carrier File much like Tethering support. By allowing carriers to selectively support it may actually force AT&T’s hand in allowing it.
• Multiple User Accounts for iPad — I don’t see this needed on the iPhone, but as many iPad users can agree that having multiple user accounts on the iPad would be awesome as the devices are often shared between many users in one household. It shouldn’t be too hard for Apple to do this, maybe it’ll be worked into a newer Lockscreen?

I don’t assume we’ll get even half of these, but I’d really like to see a few of them. I also know Apple has much better ideas than the developer community does, so I expect quite a few surprises next week at WWDC. As far as the upcoming iCloud service from Apple that was also confirmed today. I’m thinking this will be a re-named and re-worked MobileMe system. It would be ideal for Apple to also offer this for free as well, at least for basic functionality. iCloud can really add value to the iOS and Mac platforms that doesn’t exist today. Especially if it’s as slick as many are expecting it to be it may be a huge feature win for the platforms.

iOS Wireless App Distribution Talk

Tonight I am giving a talk on iOS Wireless App Distribution at Chicago Cocoaheads. If you missed it or want to follow along you can download the Keynote file.

Here is a list of links referenced in my talk:

• Jeffrey Sambells Article on the topic
• TestFlight http://www.testflightapp.com/
• TestFlight’s Article on Creating IPAs
• Hockey https://github.com/TheRealKerni/Hockey
• Diawi http://www.diawi.com/
• iOS Beta Builder http://www.hanchorllc.com/2010/08/24/introducing-ios-beta-builder/
• My Manifest Destiny PHP script: https://gist.github.com/817302

As part of my talk I created a new PHP script that I am calling Manifest Destiny. It automates a step of the process by creating the required manifest property list files on your server. In addition to that it also gives a customizable HTML listing for devices to install said ipa files from their iOS devices. This is currently available as a Gist over on Github.

In the future I may branch it out to be it’s own project, as I have lots of ideas on how to make things better for my workflow. Also let me know via the link on the left if you port it to Ruby or any other server side languages, and I’ll include a link to it.

Three Years of iPhone Development

Three years ago I released my first iPhone application to the public, here is the story of how I got started.

Before I started dabbling in native iPhone development, I had started making iPhone games using web technologies. I had made a really simple web-based iPhone Blackjack game using AJAX, a few JavaScript frameworks and PHP. It was at one point going to be part of an online “Kombat Kasino” for my Mortal Kombat fansite The Realm of Mortal Kombat. But the web interface for the game just wasn’t cutting it for me. It didn’t feel right on the iPhone touch screen. It was then that a friend made a comment that stuck with me: “why doesn’t the game react to gestures like a real casino?” I figured it was perfect time to make it do just that using the recently released iPhone development toolchain.

My first steps in development were to draw an image onto the screen. I then had to figure out how to move them and respond to touching the screen. All this was being new to the platform and the language, I learned many things the hard way. Remember, this was all before Apple allowed us to write apps for the device. We only had framework header files and some shared Mac documentation. The OS that the iPhone was running on then was also far from ready for third party developers as it was an amalgamation of the new UIKit Framework and beta version of OS X Leopard. For instance CoreAnimation was still called Layer Kit. At that point I hadn’t done development for the Mac either, so both Cocoa and Objective-C was all foreign to me. Learning to do all this was the most rewarding programming I had ever done in my life. After a weeks or so of tinkering, I had a tech demo of playing cards moving around the screen randomly. It was cool, but it wasn’t a game.

It wasn’t until Lights Off! for the iPhone was released that I was fully inspired me to make this tech demo into a real game. Every evening for about two weeks I spent countless hours after work at coffee shops, book stores and my home office just trying to get the game into a playable shape. After lots of work and learning I eventually released the first alpha build of the game on August 28th, 2007 at just after midnight. I posted it up on my website and a few other places, and went to sleep.

Screenshot of iBlackjack Alpha 1

The release day was also the same day I was supposed to attend to the iPhone Tech Talks in Chicago. I was pretty tired when I arrived at the Tech Talks because of how late I was up. But the funny part was the entire day was dedicated to Apple developers showing showing us how to make web-apps for the iPhone, and by that time I had a native game. I eventually gathered enough guts to show the game to an evangelist there. He couldn’t tell me anything to help me out, but he pointed me to a great Chicago developer community CAWUG that I should connect with. He also told me more about the great C4 conference that Jonathan Rentzsch had held just a few weeks earlier. These resources I wouldn’t have discovered easily on my own especially when I was so heads down in development.

All versions of my game went on to get a combined total of close to a half million downloads via Installer.app over the next few months. At one point it even got featured on G4’s Attack of the Show in September of 2007 during a segment about third party applications:

From that point on iPhone development was a very exciting ride. In early 2008 I was hired away from my corporate day job to create iPhone apps full time for mobileAge. For them I have produced a bunch of great applications, and even more in the pipe. iBlackjack eventually was renamed Blackjack 21 and released on the first day the iTunes AppStore.

Blackjack 21 Screenshot

It honestly doesn’t feel like it’s been three years, as it’s been such a roller coaster ride watching the iPhone platform evolve. Since becoming an iPhone developer I have become friends with many fellow developers throughout this great community. There is lots of daily inspiration from the other great people also working on Apple’s platforms. I can’t begin to think what I would be doing if I didn’t take this career path, but I guarantee it wouldn’t have been as much fun as this journey has been.

My $2.99 iPad Stand

While I’ve been waiting for the BookArc for iPad to ship, I had to find another interim stand to use for my iPad. After some scouring, I found a nice holder at Office Depot meant for plates or signs. It works in both Landscape and Portrait and allows for the dock connector to be used. Here is a look at it in action: